
Remember how stunned you felt when the vitality sensor was first announced on the E3 stage? A device that measures your pulse? Ok….. So what can it be used for? Wha…? And Nintendo went on to their next big unveiling, leaving us with a million questions. We do not know what to think of the vitality sensor, but we were definitely not impressed.
Nintendo definitely understands our feelings. They reassure us that the vitality sensor will be as easy to understand and as fun as the balance board “Until you have that software, it’s tough to understand. If I told you that you would be standing on an oversized bathroom scale, and having fun doing it, you probably would have said, “Reggie, I don’t get it.” And yet here we are with the balance board arguably as the third largest development platform across the globe, ” Nintendo’s North American president and chief operating officer Reggie Fils-Aime explains.
He elaborates, ” from our perspective we always have to be pushing the envelope in ways that we believe benefit our strategy, which is driving more and more people into this category, and that’s what the Wii Vitality Sensor is all about.. There are a 150 million consumers in the markets that we do business, that say they’d be interested in video games if they had the right content, but today don’t play. Those are the consumers that we believe something like the Vitality Sensor with the right software could compel to get in the game.”
Nintendo is embracing its status as THE system for casual gamers. As unappealing as the vitality sensor seem to be, the fact is that Nintendo sold a buttload of balance boards and if the vitality sensor enables Nintendo to have a larger consumer base and thus more money, more power to them. Would you drive away potential money? Furthermore, Nintendo has a track record of making good games, so let’s reserve our judgments until we see the vitality sensor in ‘action’.




